Make Money Online By Creating E-Books

By Internet Marketing Tips

Have you ever heard of making money online by creating e-books? If you have the talent of writing, without a doubt, you can earn legitimate money online by selling your own e-books. Nowadays, people read e-books because they are easy to find and much cheaper than the books sold in bookstores. You can take advantage of this trend too. Creating an e-book should be easy for you especially if you are used to posting good content for your website. However, writing an e-book does not restrict anyone. As long as you enjoy writing and providing people with information, an e-book business may well work for you. Whether your e-books focus on different subject areas or provide information on a specific line of subject, you generate money if people purchase them. Selling your e-books online requires minimum effort and is very affordable too. Here are effective ways to sell your e-books:

Selling Your E-Books On EBay

EBay is a very popular site. A lot of people use eBay to look for items unavailable to where they currently reside. Auction your e-books and be sure to follow the sites policies. When someone matches their search on any of your e-books, you'll evidently be generating your sales in the days to come.

Offer You E-Books On Your Website

This applies if you've got your own website. Offer your customers with e-books at discounted prices or make them absolutely free when they purchase other products and/or services advertised on your site. When a certain customer purchases your promoted product, you can provide him/her with the e-books and then he/she can freely download any of them at any time. Provide your customers with a brief description for each e-book so they won't have a hard time picking out their choice of topic.

Protecting Your E-Books

If there are people who are interested in reading your e-books, some might download them without you knowing what's happening. To protect your e-books from being stolen by the others, you should name the files so only you should know or that the others can't simply decipher immediately.

Create E-Books On A Regular Basis

Majority of the people who use the Internet look for information on several topics. To cater to their needs, add new batches of useful and informative e-books on a regular basis. Always keep updated with the latest searches on the Internet and write about them. Note that the Internet is a widely used tool for providing information. Aside from being able to generate sales out of selling your e-books, you can also help those who need your knowledge on certain things.

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Web Development for Local Business

By Internet Marketing Tips

Web development is a broad terminology for several activities connected to creating a Web site for the Internet or the World Wide Web. This can consist of web server configuration, client-side coding and server-side coding, web content development, web design, and e-commerce business development.

Though, amongst web experts, "web development" typically refers to the non-design phase of creating a Web site, e.g. writing coding and markup. Web development can vary from creating the easiest static single web page of a plain text to the most intricate web-based social community network services, electronic online businesses, or internet applications.

For larger online businesses, web development departments can employ hundreds of web developers. Web development may be a joint endeavor involving sections rather than the responsibility of one chosen division. Smaller businesses might only need one permanent or contracting webmaster, graphic designer and/or I.T. technician to do the job.

The Industry Of Web Development

By the middle of the 1990's, web development has been among the best ever rising industries in the world. In the year 1995, only less than 1,000 web development businesses were in the United Sates, but by the year 2005 it increased to over 30,000. The web development business is anticipated to increase to over 20% by the end of the year 2010. The expansion of this business is demanded by big and small companies alike who want to sell their products and services to customers and to computerize their business work-flow.

The price of hosting and developing a web site has dramatically dropped through the years. If it cost thousands of dollars in the early years of Web site development, now a simple Web site may cost less than several thousands of dollars, depending on the amount and complexity of the content. Numerous small Web developer professionals and companies are aiding the fair competition in the industry of web development by offering competitive prices.

In so far as the platform and tools for web development is concerned, there are numerous systems that are readily available on the market that are free. A very popular choice is the Linux, Apache, MySQL, and PHP (LAMP), which is often distributed for free. This reality alone has evidently made the development of Web sites so popular to a lot of people all throughout the world.

Another factor to consider is the growth of the easy and simple to use what You See Is What You Get (WYSIWYG) Web development software, more commonly referred to as the Adobe Dreamweaver or Microsoft FrontPage. The use of this software can virtually make anybody with basic knowledge on web development to create Web pages in just a matter of minutes. Even the know-how of HyperText Markup Language or simply HTML or other programming languages are not needed so much anymore. However, it is still recommended if you are aiming for a more professional end result.

The new generation of tools in Web development uses the technology of Microsoft.NET and LAMP. It simply provides the Web site the ability to run its applications online. With the help of Web developers applications are now delivered as part of a Web sites services, which historically speaking were available only on desktop based computers.

The Security In Web Development

There are a lot of things to account for in Web development, like the checking of errors in data entry through the use of forms and also the sanitation of entered data's in specific fields. Malevolent practices like injection of SQL can be done by users with malicious intention but with limited know-how of Web development as a whole. Also, scripts can be ill-used to permit unofficial access of a hacker to acquire confidential information like passwords, email addresses, as well as protected copyrighted content.

Security is one of the main issues today in developing Web sites simply because these Web sites represent businesses that strive to have safe online transactions on the World Wide Web. It is therefore very important that rigorous testing of Web based applications be done first before it is made available for commercial use.

In this age of technological advancement, many local businesses are trying to keep up with what the Internet can offer them in terms of online marketing. Due to the onset of fair competition in web development small businesses now has the leverage to market their products and services in the same arena where big businesses used to reign.

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Blogging Your Way to the Top

By Scott Van Achte (c) 2009

It is no real secret that a well written topical blog can significantly help out your website - so why aren't you doing it?

The most common reasons I hear for not starting a blog involve a lack of time to write posts, and limited ideas to write about, but taking that extra time to get some useful content out there can do wonders for your search rankings among other things.

An established blog that is updated regularly gets spidered by Google often, and increases the chances of new search rankings considerably. I have seen multiple situations where regularly updated blogs wind up ranking #1 in Google for relevant phrases literally within a couple hours of posting. It usually takes a well established website and blog to make this happen, but there is big potential if you do things the right way.

While blogs work best if updated multiple times per week, even those with a new post every week or two have advantages. Blogs don't have to be a major undertaking, spending only an hour or so a week on posting can have you seeing results in no time.

There are many advantages to adding a blog to your website. Here are a few.

Increased Rankings
By boosting your topical content, you increase the value and relevance of your site. The more new stuff you add, the more of an authority you make your site, and this helps to improve your overall search rankings. It can also help you obtain rankings for "long tailed search phrases".

Long tailed search phrases are those that are less commonly searched, and usually exceed 3 or 4 words in length - they are also very targeted to your product or service. Blogs are great for getting rankings on long tailed search phrases. If you see a long tailed search phrase you want to rank for, use the phrase as the post title (if it makes sense to do so) and write a good, content rich post about it and your ranking potential for this phrase will rise.

By writing blog posts with your target phrases in mind, you can often help improve your overall rankings by increasing the relevance of the site to that search phrase. Consider also linking to other relevant pages within your site from the post.

Increased Traffic
Blogs are great for increasing traffic. Aside from the added traffic you may see from search ranking improvements, if your blog is interesting and topical, you will get some repeat visitors to your site as readers check back for new posts. If people really like your blog, they will spread the word, resulting in even more visitors. Just think, have you ever emailed or instant messaged a friend with a link to an article you have read? Don't you want your link to be the one passed around?

Credibility
By blogging regularly about your industry you will help to establish yourself as an expert. Many of your potential customers will see your blog and notice that you know what you're talking about and be more likely to utilize your services. By sharing your knowledge it can help to instill trust onto your visitors which can actually result in increased conversions. There are a lot of faceless, anonymous websites out there - an active blog can help people relate to you and trust you.

Links
A good, well written blog can result in free one way links to your site. Sometimes it is as simple as a fan adding your link to their blog roll, and other times it may be RSS working its magic. Try to squeeze in a link or two into your posts and direct them to other internal pages on your website. If anyone then republishes or syndicates your posts on their sites, you will also end up with a relevant back link. (If you would like some other ideas on link building be sure to check out Ways to Increase Link Density & Building Links with Directory Submissions )

A blog is not a magic bullet used to skyrocket your inbound link counts, but it can certainly help.

What Platform To Use
I am a firm believer in the power of WordPress and the seemingly unlimited plug-ins available to help you. That said, just about any blog platform will work. It is probably best to stick with the main stream providers as they tend to have more options available and better support forums in case you get stuck with customization issues. In the end however, any search friendly blog platform will ultimately do the trick.

Blog Post Ideas
If after reading this you are sitting there thinking, "What should I write about?" here are some ideas to help you get going:

• New product launches
• Press releases
• Industry relevant news
• How to's related to your product or service
• Answers to reader comments
• Posts revolving around relevant long tailed phrases
• In depth product descriptions or tutorials
• Company history or interesting stories
• Reviews of related products, services or online tools

Blogs are relevant for pretty much all industries, and they don't have to take a lot of your time. A little creativity can help you come up with ideas for posts, just try to think outside the proverbial box.

If you've been putting off the blogging idea for some time, consider getting started now. There is much to gain and very little to lose.

About The Author
Scott Van Achte is the Senior SEO at StepForth Web Marketing Inc.; based in Victoria, BC, Canada and founded in 1997. You can read more of Scott's articles and those of the veteran StepForth team at news.stepforth.com or contact us at www.stepforth.com

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